Meet Ida Virdebrant, Löwengrip's Production Manager!
Hi, Ida! What does it mean that all of Löwengrip's formulations are 'tailored'? - Hi! It means that we at Löwengrip create all our formulations from scratch, by ourselves, after our own ideas and wishes. This means that we don't use the already finished product receipes available on the market. Instead, every product in our sortiment are specially developed for Löwengrip. The product development takes around 1,5 year from first idea to finished product.
WhenTrust Me - Deodorantfirst launched in Februay this year, it immediately sold out. Both dedicated Löwengrip consumers as well as beauty influencers praised the formula and scent all over social media. The hype was real!A couple of months has gone by and summer is now here. As the degrees goes up, it becomes even more important to be able to trust that the deodorant we use keeps us protected all day.
Will Trust Me – Deodorant pass the test? We let you decide!
When Löwengrip's founder Isabella Löwengrip was pregnant with her son in 2013, she quickly identified that one, very essential product, was missing on the market. That's when she decided to fill this gap herself. The result? The launch of Löwengrip's very first product: Count On Me - Deodorant, which immediately became an untouchable best-seller. And just like that, a brand new hero-product was born...
We’ve added a brand new highly effective anti-perspirant with a refreshing scent of pomegranate and peach in our best-selling category. Trust Me – Deodorant is created with a rehydrating, vegan formula (suitable even for sensitive skin!) that keeps your fresh all day.
Heard of DayNight Casual? It's a Swedish fashion brand that embraces the same values as us. The "Lagom" approach of not too much and not too little. We interview DayNight casual to hear about how they integrate their Swedish heritage into business.